Latest Blog Posts

Your Website’s Call-to-Action is Its Central Purpose

September 9, 2009

8 Comments

Say a new visitor to your website finds you through a search engine. They’re impressed with your content, which was written to get their attention. They like your professional design, which establishes that you’re a trustworthy brand. So then what? Give them a call-to-action and tell them what they should do, that’s what!

Flash Banners: Content and Design Considerations

July 7, 2009

1 Comment

Flash banners can be a great addition to a website and can be a great way to convey important information in a visually attractive manner. In order to make them as effective as possible, there are some important content and design considerations that should be kept in mind when creating the banner.

Make Your Homepage Content More Usable

June 23, 2009

5 Comments

No page on your website is more important than your homepage, which is why it needs to make a strong first impression on your visitors. To make sure that happens, you need keep in mind some of the unique usability concerns when it comes to writing content for your website’s homepage.

Style Your Form Fields with Icons to Improve Usability

March 16, 2009

1 Comment

From a usability standpoint, long forms with plain-text labels can be quite boring visually. One way to avoid this problem is to use icons within your input fields to visually indicate what the field is asking for. It’s a nice design touch that you as a designer can do to help make your forms a [...]

Using the ALT and TITLE Attributes Properly

February 3, 2009

7 Comments

Web designers have two main ways to add descriptive text to page elements – the ALT attribute and the TITLE attribute. There is often some confusion about how these two attributes work, for they seem to work in similar ways. In reality, they have different purposes, so knowing what those differences are is important in [...]

Why Use a Favicon on Your Website?

January 12, 2009

9 Comments

Most people who use the Internet regularly are probably accustomed to seeing favicons, but chances are your average Internet user doesn’t know too much about them, other than where they’ve noticed them – if they have noticed them.